
NewsMail™ - An envelope that can be attached to the front of a newspaper. Because messages can be printed both on the envelope and on the content within it, NewsMail™ presents unlimited opportunities for delivering a variety of high impact messages including letters, coupons and business reply cards.
The AdNote™ - A piece of paper die cut into any shape or size that is affixed to the outside of the newspaper or publication cover.
The BellyBand™ - A printed band that wraps around the publication. Messages can be printed on the outside and inside of the band, which is strong enough to attach product samples.
The InfoPatch™ - A clear cello-package that can contain an advertiser’s message, product sample or coupon and is attached to the outside or inside of the publication.
The BookSert™ - A tailored booklet that can be securely attached to the inside of a magazine but doesn’t ruin the page when removed.
Using a brand new technology called NewsMail™, MBNA was able to attach a promotion for its new Starwood Preferred Guest® credit card from MasterCard® on the front page of major Canadian newspapers.

